Websites are just about as common as a mobiles phones these days, everyone’s got one! In our experience though, there have only been a few websites that have truly blown us away.
What I’m trying to say here is, websites are extremely common and you really need something cutting edge to stand out amongst the pack.
So, what stands out?
Well a good place to start is to look at website developers websites, although some of them are extremely outdated, some developers spend the time to ensure their website is bold, striking and everything you want.
Go check out our website for example – Volt Agency
Although we have not embedded our website with all the bells and whistles, we have built a power converting website that generates us tons and tons of leads. Through the pairing of elegant design, and the latest marketing know-how our website has an edge that many developers don’t – simplicity.
When it comes to a “wow-factor” website there are a few things that play a key factor in your success.
Here is a little list for your convenience:
- Visuals – imagery is everything
- A simply user experience – complexity kills conversions
- Functionality – but simple!
- Elegant Uniqueness
That last point is really crucial.
You need to stand out and be the Purple Cow.
The reason great websites are great, are not because they blend into the crowd, it’s because they pop out amongst the crowd to excel.
Here are a few examples of some websites that really bring the Elegant Uniqueness I speak of – Best Designs.
So next time you are updating your website, think about how you can also be the Purple Cow.
All the best!!